The Nintendo Switch Just Reinvented Gaming

Today’s reveal of the new Nintendo Switch gaming system brings into focus five lessons every church leader needs to know to connect with millennial and iKids generations.  The new system, which will be available in March 2017, features a video of people in their twenties using the new gaming system to interact in multiple ways with their friends.  Here are five things we can learn about the thinking behind the system:

  1. Gaming is not just for children and teenagers.
    The gamers in the video reveal of the new system are people in their twenties who show how the versatility the Nintendo Switch fits into their on-the-go, in-the-moment lifestyle. While Nintendo’s previous systems were marketed to children and families, the Switch is clearly targeted to youth and young adults.
  2. Flexibility is a core value.
    The Switch is a hybrid of the traditional gaming systems like PlayStation or Xbox and a portable module, like the widely successful Nintendo DS system. First, it can be played like a traditional gaming system as it is hooked up to a TV. Second, its controllers can seamlessly be connected to a tablet with what looks like an 8-inch screen, which turns it into a portable gaming system that can be played anywhere.  Third, the two controllers can be removed to allow two players to play the same game as they look at the tablet. Fourth, it can be linked to other switches to allow multiple player gaming.
  3. The Switch fosters relationships.
    The Switch explodes the myth that gamers are lonely misfits who waste their time playing video games in the confines of their parents’ basements. Instead, its portability and the configuration of the controllers fits into a different narrative – gaming is about connecting with friends.
  4. The game doesn’t stop.
    In one section of the video, a gamer continues to play the same game as he moves through a variety of locations. With the Switch, you don’t have to pause.  The game continues from a ride in an airplane, a ride in a car, to your TV at your home.
  5. Its about the experience.
    While people may fixate on the release of a revolutionary gaming system, the goal of the gaming system is to create immersive experiences through which stories of valor, of overcoming, and finding hope give people meaning and purpose.

Questions for church leaders:

  1. What does Nintendo’s focus on creating a system for youth and young adults tell you of the importance of connecting with this generation?
  2. How flexible is your programing for youth and youth adults? Do you offer multiple options and places where people can connect with your ministry?
  3. How are you fostering the creation of meaningful and healthy relationships?
  4. How do you help people discover that their relationship with Jesus is an ongoing process that is active no matter where they are? How do you teach people to have daily and ongoing prayer, to read the Scripture in a way that informs everything they do, and to see each encounter with another person as an opportunity to share God’s love and grace?
  5. How are you turning your worship services into transformational experiences and creating multiple small groups and outreach group experiences where people can integrate their spirituality with their daily living?

 

 

Craig Kennet Miller is the author of iKids: Parenting in the Digital Age and Director of Congregational Development at Discipleship Ministries with the United Methodist Church

Give the Gift of Privacy to your iKids this Year

Christmas day is now the biggest day for downloads of gaming apps and signing up for social media sites. Just like previous years, as soon as the iKids Generation unwrap their smartphones and tablets they will be ready to go online and load up their devices with game apps and social media sites. If they are first-time users of social media sites like Facebook or Instagram, they will be eager to post their first selfies and search madly for friends who can “Like” them.

As fun as this all is, it would be well for parents and grandparents to put on the brakes long enough to give some old-fashioned advice and to prepare them as they create their online identities. Just like you wouldn’t let a 16-year-old drive a car without getting a learner’s permit, you shouldn’t let your iKids jump on the World Wide Web without the basic rules of the road.

The current Sony hacking scandal in which hackers revealed the private emails of corporate executives and released the social security numbers of thousands of employees is an important reminder that everything we post in the digital world is free game.

A newly released report from Pew on “The Future of Privacy” points to the eroding notion of privacy. By 2025, as companies and nations hone their data mining skills by tapping the personal data of online users, individuals will be hard pressed to find privacy. The study says:

“We have seen the emergence of publicly as the default modality, with privacy declining. In order to ‘exist’ online, you have to publish things to be share, and that has to be done in open, public spaces.”

What does this mean for the iKids, those born since 2000? As they head into their teenage years and as they make their first forays into digital life their ideas, emotions, and opinions will be feasted upon by major corporations like Disney, Amazon, Netflix, Samsung, Apple, Microsoft, and Google to discover the newest emerging trends and to develop sophisticated marketing campaigns to sell their products.

Later in life, as they apply for college and for jobs, their online identity will be just as important as grade point averages, test scores, or essays. When they look for a life partner, a digital identity will reveal to a potential loved one their interests and desires.

Unlike previous generations, the iKids live in a digitalized world where every thought, image, and personal stuff that is put online is public domain. They don’t have the luxury of second chances. If they make a mistake, the world as they know it will know. So before you set them free, give them the gift of some important rules to keep them safe and to lower the risk of totally embarrassing themselves before family and friends.

So what are the basics you should cover?

  1. Assume everything you put online is public
    If you make a bad remark about a friend, assume he or she will see it
    If you post a funny picture, assume it will be shared with everyone
  2. Ask permission before downloading a new game or social media site
  3. Do not share personal information like:
    Name
    Phone number
    School name
    Address of your house
  4. When signing up on social media sites use privacy settings
    Say no to giving out your location
    Say no to linking to other social media sites

For more guidelines go to:
Common Sense Media

Craig Kennet Miller is the author of iKids: Parenting in the Digital Age

iKids Gamers: Here comes the Amiibos!

With the release of the Amiibo figurines, Nintendo is entering into the lucrative toys-to-life category pioneered by Activision’s Skylanders and emulated by Disney Infinity. Today, Nintendo fans will be able to get their hands on their favorite characters. Mario, Link, Kirby, Princess Peach, Yoshi, and Donkey Kong are among the first toys to be released.

The toys are designed to use with the Wii U and allows characters to come alive and enhance the capabilities of their characters in video games like Super Smash Bros., Hyrule Warriors, and Mario Kart 8.

Activision was the first company to create a way for plastic molded figures to become action characters in a video game. In the Skylanders system, gamers take a plastic toy figure, like Spyro, and place it on a portal that connects to a game system like the PlayStation, the Xbox, or the Wii U. Once the figure is put on the portal, the character appears on the screen (think of Star Trek when Captain Kirk is beamed from the spaceship Enterprise to a planet).   Now the gamer uses his or her character to defeat enemies in the Skylanders video game. How successful has this been? Skylanders has generated more than $2 billion since the fall of 2011 and sold more than 175 million toys.

Disney Infinity, which was launched in 2013, has used the same technology to bring classic Disney characters alive to the tune of over $500 million in sales and just recently released Disney Infinity 2.0 featuring characters from Marvel.

Gamers, both children and adults alike, have made this new category of toys a lucrative part of the toy merchandizing scene. Companies like Toy “R” Us, Wall-Mart, and Target feature huge displays that seek to inspire sales. This Christmas season will be sure to capture even more gamers as Nintendo enters this emerging market.

Why is the toy-to-life strategy so successful?

  1. People are looking for the real.   In a digital age where images are transitory, being able to hold in your hands a carefully crafted figure that represents the essence of the character makes the video game seem more significant.
  2. People long for meaning. Video games are not simply games; they are immersive stories of heroism, good vs. bad, and spiritual attainment. Holding a character in your hand and then playing as that character in a game intensifies the lessons learned in the gaming experience. Nintendo’s tag line for the Amiibo says it all, “Discover the power inside.”
  3. People desire icons of significance. Since time immortal, humans have crafted physical icons that represent their values, beliefs, and deepest longings. Being able to place Mario, Link, Princes Elsa, Mickey Mouse, Spider-man, or Spryo next to your beside takes the video game experience with you and becomes a frame of reference as you battle your own personal villains and seek to overcome life’s obstacles.